Info on Pay-Per-Click

[amcjewelry]

as anyone ever used PPC's esp on googles site ?

If so - what has been your experence with it and was it worth it.

thanks in advance

[DesignExtend-MSI]

PPC is one of those things that is more than just "is it worth it?" Many don't properly setup campaigns, and thus don't see adequate results, while others reap many benefits.

Whether or not it's worth it will be up to how you use it and configure campaigns.

However, there are some PPCs out there that just don't reach either mass or targeted audiences for certain store ownser. You'd probably benefit from researching your product type against the various options out there.